The home market effect describes the tendency for large countries to be net exporters of goods with high transport costs and strong economies of scale. It posits that in the presence of fixed costs—which would yield economies of scale when increasing production—it makes sense to concentrate prod...
When the market is buoyant, it has been a signal to business that the “business climate” is favorable, and the effect on what Keynes called the “animal spirits” of executives has been to encourage them to go ahead with expansion plans. When the market is falling, on the other hand, ...
these two forces move in opposite directions, with rising interest rates typically causing downward pressure on stock prices, while falling rates tend to boost the market. This relationship, however, is not that simple, as we'll show below. ...
and academic publishers long having derived some 90% of their revenue online, it is a travesty to describe all this as the publishing world being "in denial" about digital.
Turn your brand into an icon with Qualtrics BrandXM Learn more Related resources Brand Marketing Brand Marketing 14 min read Market Segmentation Market Fragmentation 9 min read Brand Perception Brand Sentiment 18 min read Brand Perception Brand Intelligence ...
arts are valuable tosociety, but it's naive to think that notonly tk miost talented, but allstudents should study them at university level. The odds are verycompetitive, and most graduates willend up with a great deal of debt,obtaining a degree that has littlevalue on the job market. ...
As we all presently live in a free-market economy, we have learned to accept that the language of marketing tends to accentuate the positive and play down the negative. The point at which this becomes ‘irresponsible’ is difficult to define, but we focus mainly on those practices that have...
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When trying to secure buy-in for diversity, Javier Palomarez, president and CEO of The United States Hispanic Business Council, likes to start with a series of questions:“What does the employment market look like in your industry? What does the future employee look like for your brand? Does...
When global markets get shaky, investors might shift their investments from one market to another in an effort to insulate from spillover effects. Such a shift may lead to positive boosts in those safe haven markets. This effect was seen with the U.S. investment inflows during the EU’s st...