So if this User ID fetching method worked for you, Feel free to skip to Chapter #4 of this guide, where I’ll show you how to use that User ID in the Google Analytics tag (within GTM). account_id cookie is just an example. It does not mean that the name of a cookie on your ...
You can also use Google Analytics 4 to understand user demographics. This enables you to learn where your users are located and what languages they speak. If you enable Google Signals, you can also learn about their age, gender, and interests (but beware this could result indata thresholding)...
A single user can record multiple sessions, and they can log multiple page views during each session. That’s why Google Analytics often shows more page views than sessions. And more sessions than users. How Does Google Analytics Track Sessions? Google Analytics uses cookies to distinguish individ...
Google Analytics can be intimidating if you are new to it, but it doesn’t have to be complicated. All you need to get started are the basics. In this post, we’ll share how to track your conversions in Google Analytics, step-by-step. “Analytics.” That can be a scary-sounding wor...
Note: You can combine Google Analytics with Google AdWords campaigns to review the advanced details, such as the advertising cost to sales ratios.Follow these steps to use Google Analytics to track your conversions:In your Google Analytics account, go to Admin > eCommerce Settings. Check the ...
Many websites rely on ads tomake money onlinewhile creating useful content. With Google Analytics, you can actually see how users interact with ads on your site. For instance, you will be able to track how many clicks each ad is receiving, discover which ads your audience is ignoring,...
Select “Google Analytics: GA4 Event” Under “Configuration Tag” select “None – Manually Set ID” For the “Measurement ID” this would be the ID associated with your GA4 account. You can find this by going to Admin > Data Streams > Then click on your stream and you’ll see “Measu...
Sign in to your Google Analytics account. Select ‘Admin’ in the bottom left corner, then click ‘Events’ in the ‘Property’ column. In the next screen, click ‘Create event’. Note:GA4 automatically creates existing events, such as 'page_view' and 'first_visit' that appear in this ...
Google Analytics is one of the best tools you can use to track user engagement. By looking at the data you can learn and identify problems
How does Google Analytics work? To use Google Analytics, users must first create an Analytics account. This is different from a Google (Gmail) account. Having the latter does not automatically provide access to the former. A separate, one-time registration process is required. ...