Advocacy marketing strategy goes beyond just your happy and engaged customer base. It also includes your employees who represent the brand. So, what exactly is employee advocacy (or as I like to call it, “employee activation“)? Employee advocacy includes employees in social marketing and empower...
Increasing employee performance.Surveys give employees a voice so that they can comment on things like company culture, work-life balance, and the work environment, as well as offer suggestions for improving the employee experience. Why does this matter? Workplace belonging – a feeling when employ...
SINCE THE 111TH CONGRESS (2009-2010) CONVENED on January 6, NRPA has been hard at work...Pine, Stacey
How many sales have been driven by employees? When it comes to things like that, you need to stick with a currency value when you are talking to them. That would also fit into your ROI of employee advocacy. Other really essential metrics would be NPS, Net Promoter Score. That measures ...
3. Use employee advocacy to amplify UGC Turn your team into brand ambassadors with employee advocacy. Encourage them to share and engage with user-generated content on their personal channels. When employees share UGC, it does two things: it amplifies the reach and puts a human face to your ...
But you can’t engage employees if you don’tunderstand what is engaging (or disengaging)them in the first place. Measuring employee engagement helps you gain insight into what your employees think your organization does well and areas to improve. ...
these activities differ in how they are designed, approached, and regulated. Gambling is confined to what can happen within a given event. In some cases, the game's rules are dictated by a person or entity that offers the game, and the rules can be constructed to benefit them over time....
Ambiguity in "reasonable accommodations" under the ADA often disadvantages autistic employees. Universal design would reduce the reliance on individual accommodations and benefit all workers. Dynamic accommodation frameworks are needed to meet the ongoing needs of neurodivergent employees. Autistic worker...
Earned media value (EMV) is a great way to find the ROI of your social media marketing efforts. Here's how to measure your EMV.
“Ron was a former ERS employee, and Cheryl was recently able to join us during the summer. Both have been a great help, from preparing meals for residents to take to their apartments to calling Bingo games.” Another inspiring example of that volunteer spirit, Cindy began visiting Knowlton ...