When it comes to vehicle purchases and trade-ins online, one of the biggest challenges has been carrying that online experience all the way through to delivery. Moreover, traditional automakers may be afraid to give up the showroom model, which is all they have ever known. Carvana, ...
“We thought we were valuing the trade-ins conservatively, but the dealers wouldn’t pay it,” Feek said. “They assume we’d just go away, and the customers would take their valuation. We said screw it — we’re going to start buying these cars.” While a car owner can sell their...
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