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Focus on what‘s really important. What data do you need to make your argument, launch your campaign, or change a product? Extraneous "good to know" questions bog down surveys and dim their focus. Remember that your survey respondents don’t really c...
Do they feel like they have equal career opportunities? Do they feel like they’re paid fairly? Some answers are cut and dry (Are we hiring enough women?), but others are tougher to know unless you ask. SurveyMonkey created a Gender in the Workplace survey template in partnership with ...
According to the SurveyMonkey survey, 26% of American consumers have no trust “at all” for a brand without a website. In an era where online shopping is second nature, consumers expect a brand to have a website. It allows them to delve deeper into the business’s offerings and better...
The majority of the information shared up to this point has to do with marketing. You have to apply tried and true marketing principles to have a great SEO or digital marketing campaign. While some of these principles have evolved over time, what hasn’t changed is that you are still marke...
Before creating your survey, define your objectives. What do you want to learn from your survey? What insights do you hope to gain? Your survey will be more focused if you understand your goals. Testing It Out For a bakery survey, I want to underst...
A brand perception survey helps you understand your brand image, come up with ways to build your image, and benchmark your progress across time or in comparison to your competitors. So brand image is important, but how do you build it? Follow these steps:...
SurveyMonkey simplifies this process with an expert-certified NPS survey template. Effortlessly conduct NPS surveys, automatically calculate your score, and compare results against industry benchmarks. Sign up to boost customer loyalty with an NPS survey from SurveyMonkey. ...
Before creating your survey, define your objectives. What do you want to learn from your survey? What insights do you hope to gain? Your survey will be more focused if you understand your goals. Testing It Out For a bakery survey, I wan...