whatever it is, or more. Today, you look at the numbers and you're like, wait a second, the business is flat," said Konik,referring to Lululemon's largest market, the Americas. "It's not growing, and yet it's coinciding with the hypergrowth of Alo and...
look to 20, 30 years ago. The notion of doing yoga was unheard of. People who practiced yoga were the yogis in India. Then Lulu came along, and they popularized it. They made
Lululemon is known for working with popular influencers as brand ambassadors. This post below is the perfect example of this type of partnership—both accounts are even tagged so it shows up on both profiles: View this post on Instagram A post shared by Shay Mitchell (@shaymitchell) Most br...
the experiential business in a big way: the nationwide first store of Lin Dan Badminton Club, first stores in western Hangzhou for hard core gym ✖️, Li Ning 3+1 Basketball Court, and family club Maggic Rose, as well as Lululemon’s first store in western Hangzhou, to name a few....
“The advantage of this approach is that it can grow an audience beyond your existing customer base,” Zack notes. A sub-brand can also open up opportunities for partnerships and co-branding. Through its sub-brand, Yes Theory engaged in collaborations with major brands like Bose, Lululemon, ...
Hettsu stayed up late decorating the four platforms we stood on. Hettsu: I went shopping for fabric with Chika. Not to sing my own praises too much, but I think the platforms turned out well, and they were a great match for the Lollapalooza stage (laughs). Also, ...
To see the volume of mentions, open Brand24, create a new project with your brand’s name and go to the Mentions tab. On the right, in the filters section, select TikTok as a source. Mentions tab in Brand24 Brand24 will generate an interactive line graph showing the volume of your Ti...
“One example I’d always bring up internally while trying to get buy-in is the Cleveland Browns,” shared Brogdon. “Allie Raymond—who’s now with the Los Angeles Chargers—led their social media strategy during the team’s 19-game winless streak. Even during a winless season, they were...
When it comes to women’s health – let’s get to the heart of the matter. It’s World Heart Day on September 29th, and we’re completely pumped up to take action with Feel the Beat – a campaign offering complimentary heart health tests for women throughout the region. ...
I then tossed the tshirts into the washing machine with the regular detergent and bleach. I washed on normal cycle in hot water. Needless to say, the vinegar rub did NOTHING for the stains. His tshirts looked the same as before they were washed. ...