Leverage Popular Culture Did you know that almost28% of the world’s most successful companieslike Burger King, Coca-Cola, and Nike have featured pop culture references in their marketing campaigns at least once? So, if it’s something your business can venture into and profit from, you can ...
1. Nike A notable example from 2024 is Nike's "Move to Zero" campaign. This campaign focused on sustainability and climate action, leveraging social media to engage a younger, environmentally conscious audience. Its key elements include: Augmented Reality (AR) integration: Nike used AR filters ...
(Would you be surprised to learn that Nike co-founder Phil Knight initially reacted to the logo saying “I don’t love it, but maybe it’ll grow on me”?) The success of the logo surely has something to do with the fact that it represents motion and speed, two values of the ...
colorways and collabs is a full-time job for some sneakerheads, with dozens of retail and resell platforms all over the internet. Not all of them are worth buying from (or even legit at all), which is why we did the research and rounded up some of the best places tobuy J...
1. Megan Thee Stallion and Nike Megan Thee Stallion's deal with Nike began in 2021 after the rapper became candid about her fitness and mental health journey. The partnership includes a line of footwear, apparel, and digital workouts.
Travis Scott’s Nike collaborations have become so enormously popular that selling them is hazardous to stores. I’m not kidding! For his latest sneaker, a take on the iconic Nike Dunk, Scott gave local skate shops first dibs on sales. This would seem to be a golden opportunity: all of ...
Did your brother mention something that would be cool to own over dinner? There’s no replacement for an original idea. This is how Wix userDIVINIA Waterdeveloped its international business. Founder Steven Sedlmayr realized that there was a gap in the market for drinkable water—particularly pure...
How to access Nike fitness classes on Netflix Latest How to spot AI slop on Pinterest - and why it's such a big problem AI is ruining Pinterest. Here's why and how to avoid it. 17 hours agobyMatene ToureinArtificial Intelligence ...
For starters, both Dassler brothers were used to work in their father’s shoe manufacturing company, and they did amazingly well in taking that company to a new successful level. This was a time period when the term sportswear was little known to people, hence Dassler brothers took good ...
Did you know? You can use TikTok scheduling tools to stay on top of your TikTok strategy. Also, you can now schedule and post TikTok videos with Meltwater! Our blog about the best times to post on TikTok might also be helpful. The app has also had an immense cultural impact on its ...