It is fair to say that Boost and Primeknit technology are in fact different from the Flyknit and Nike Lunarlon developed by Nike many years ago. They are both applied to the research of fabric and slow shock technology, but the fresh feeling of Adidas brings unprecedented vitality to the bra...
Contain a cup area that is too short, which can cause the bottom band to ride up and sit on the bottom of the breast rather than just below the breast tissue A bra that is too big will often: Show excess fabric bunching or gathering throughout the cup area ...
We’d suddenly received a green light from senior Nike innovation leaders for a new Air Max direction, and they had big expectations. The marching orders were basically, “We need the next big thing. We’ll put the best team against it. Go figure it out and, oh yeah, you’ve got one...
"I'm a big proponent of the A-Series drills (A-Walk, A-March, A-Skip and A-Switch) and alternating bounds. The A-Series drills train and improve sprinting technique while alternating bounds train the elastic qualities necessary to sprint efficiently", says Williams. She adds that holding ...
As for Spot-Bilt, Fisher knew going up against Phil Knight was going to be hard. Nike was almost 10 times as big as his company. The Spot-Bilt brand made shoes in the U.S. Nike made shoes in Asia. Knight was also killing the team business that was so profitable to Hyde’s Spot-...
Of course, this practice is not Adidas's patent. Nike is driven by the strategy of "facing consumers directly", and is also consciously selling channels under the simple line. In fact, digital pformation is also a form of brand speed increase. Specifically, new products should contribute more...
Before we try to answer the debate—do Nike shoes run small or big—let’s cover the basics: does it even matter? A running shoe may fit your foot properly in the length, but it might be too loose or too snug in the heel, or perhaps the midfoot is squeezing your foot too much....
Appearing across select Nike doors, Nike Refurbished is one example of the company’s efforts to think big and differently about how Nike can extend the life, circularity and value of its products.
As depicted in the new Ben Affleck film Air, here’s how Michael Jordan and Nike’s iconic Air Jordans transformed the sneakerhead subculture into a $79 billion industry.
"She was the decider of our fate."From the time Biles began training in Houston with her longtime coach, Aimee Boorman, as an 8-year-old, she and her family took a different path. Biles' story is proof that, contrary to the Karolyis' dictates, there is another way to win. Now, in...