Brand equity is a measure of the perceived worth of a brand or product in the eyes of consumers. Learn how to build and strengthen your brand’s equity.
The great thing about affiliate marketing is that there are tons of products to promote, so just about any website in any niche can find a product that is suited to their audience. The products with the highest commission rates are usually digital products like SaaS tools and online courses,...
Customer stickiness can significantly impact your business’ longevity and long-term success. Here are some of the ways it can help you grow your business: 1. Reduces Churn Even if you’re incredibly efficient in selling subscriptions to your prospects, you won’t get too far if yourcustomerch...
We saw this when we calculated the revenues for our hypothetical companies A and B. By the time you read this, company B has gone through severe budget cuts. We feel bad for it, but it didn’t take the hint for five straight years. ...
On the other hand, in a bull market where most stocks are going up, the chance to make strong gains is strong — particularly for investors who follow the rules of pillars 1 and 2, above. After the close each day, you'll find analysis of the market indexes and leading stocks to watch...
“The more unstable your income is, the more you should probably keep in an emergency fund. Also, the higher your insurance deductibles are, the more you should be keeping in an emergency fund,” says Erik M. Baskin, founder of Baskin Financial Planning. “A family that has two stable in...
the first time, it’s wise to assess specific metrics and information that might impact the winning possibilities. Payout rates should be among the first; these are given as a percentage, indicating the theoretical figures of how much a position pays back in order to its players more than ...
GDP can be determined via three primary methods. All three methods should yield the same figure when correctly calculated. These three approaches are often termed the expenditure approach, the output (or production) approach, and the income approach. ...
Bond ratings are calculated using many factors including financial stability, current debt, and growth potential. These ratings are assigned by the three majorbond ratingagencies. Standard & Poor's, Moody's, and Fitch calculate the risk that comes with bond issues by assigning them a letter grade...
Ordinary income is earned and unearned income that is subject to standard tax rates, such as wages, salaries, tips, bonuses, rents, and short-term capital gains.