Provide a tangible impact for each donation level to give your supporters a more concrete idea of how they are helping your cause and furthering your mission. Enabling donors to visualize exactly what their donations will do keeps them invested in your story. When you’re creating your online ...
To AMF? Or the ASPCA? Steve (9y, via fb): Trying to compare cow lives and human lives is interesting. I had a similar but less productive discussion with a friend trying to compare the relative value of donations I gave to help feed starving people vs his contributions to institutions ...