Pepsi has been a fixture of American restaurants, sports venues, and picnics since the turn of the last century. This notable soft-drink brand has a visual identity just as iconic as its beverages. In fact, its famous red-white-and-blue logo is distinctive enough to be recognized even with...
百事可乐 HISTORY OF PEPSI COLA Presentedby:ZackAlmontVinay?StaceyJohnsonAmandaTaylor Agenda HistoryofPepsiCoProductsCompetitionFinancialsIdeas&Implementation History 1898:Pepsifounded1923:Pepsi-ColadeclaresBankruptcy1923:RoyC.MarginalbuysPepsiandPepsiColaCorporationformed...
New Coke, reformulated soft drink that the Coca-Cola Company introduced on April 23, 1985, to replace its flagship drink in the hope of revitalizing the brand and gaining market share in the beverage industry. The decision to discontinue the prior versio
The great Cola Wars of the 1980s were a battle between Coca-Cola and PepsiCo for dominance. The disastrous introduction of“New Coke”in 1985 appeared to set Coca-Cola back. Yet by the end of the year, it was clear the “mistake” had actually helped Coca-Cola’s sales, allowing Coke...
In contrast to the company he left to lead CCE, Dyson found himself in the less profitable, more capital-intensive business of carbonating Coca-Cola concentrate, bottling it, and selling it to stores, where the contentious pricing battle between The Coca-Cola Company and PepsiCo reached its ...
Ultimately, [Coke and Pepsi] benefited from each other’s existence: the existence of a rival kept Coca-Cola on its toes, and Pepsi-Cola’s selling proposition, that it offered twice as much for the same price, was only possible because Coca-Cola had established the market in the first ...
up pitcher plants, the history of bottle marks, and how to tell the age of Coke and Pepsi cans and bottles. WPT researched the history of Glen Arm, Factory Road, the nearby Copper Works, and the surrounding areas for further clues. Every day brought new spring plants and more old ...
Over 34 billion gallons of soft drinks are sold in over 200 countries each year. The most popular early soda drinks that were invented before end of 19th century are ginger ale, Ice cream soda, root beer, Dr Pepper, Coca-Cola and Pepsi-Cola. ...
The Minute Maid Company claims to be the world's leading marketer of juices and juice drinks. In the $3 billion U.S. orange juice market, however, the company trails market leader and archrival Tropicana Products, Inc. (which is itself a division of PepsiCo, Inc., Coca-Cola's archrival...
and things in 'We Didn't Start The Fire', and Katie and Tom will do an episode on every single one to create the most fascinating, random and original history of the post-war world. Over the next two and a half years, we're going to learn about politics, rock 'n' roll, sp...