A brand’s logo is a central piece of its identity—and the adidas logos are no exception, with a history as dynamic as the brand itself. Naturally, just as adidas has evolved and progressed over the years, so have its brand marks. 1949: The Beginnings The story of the adidas logos ...
Adidas Logo History - 1949-2022The first-ever Adidas logo was introduced in 1949. The three stripes are implied utilizing extended stems of the "d" s themselves to interact with an illustration of a shoe and Adi's name crowning the emblem in a semi-circle. Adi Dassler often referred to ...
The Evolution of the Adidas Logo There have been a lot of changes to the look and branding of the company over the past century. By the mid 20th century, Adidas’ logo was starting to take shape with an identity similar to the one it has today. ...
Today, Adidas and the Adidas Logo stand as one of the most popular footwear and apparel companies globally. Recently, they’ve even come to challenge the likes of the footwear giant Nike, finding a way to attract new customers in a time when many companies in the athletic wear industry are...
A Brief History of Adidas In the minds of millions of fans, Adidas is associated with the three stripes you can find in their shoes, bags, shirts, and more. The Adidas threestripes logois one of the most recognizable logos worldwide. ...
Read more on the history of World Cup match balls here. M a t c h B a l l s 1974 Telstar Durlast Football 1 9 7 2 The Trefoil is Born In 1972, adidas presents a new logo that was here to stay: the Trefoil. Then, symbolizing performance. Today, the adidas Originals collection ...
ADIDAS is a name that stands for professionalism and high quality in all sectors of sport around the globe. Today, the Adidas brand product range extends from shoes, apparel and accessories for basketball, soccer, fitness and training to adventure, trail
Adidas 1924 Logo 1924 The old Adidas logo first used before the company took on its new title was a simple shield-style emblem, featuring the name of the two brothers: Dassler. The design of the wordmark above the shield was designed to almost look like a crown, sitting on top of the...
Adidas Logo Design & Identity Adidas – a name that stands for competence in all sectors of sport all over the world. Adidas was founded by Adolf (Adi) Dassler, who started producing shoes in the 1920s with the help of his brother Rudolf Dassler who later formed rival shoe company PUMA ...
in Germany that year. And while Owens’ record-breaking performance at the global competition brought adidas attention, the brand hadn’t yet found its identity; the spikes didn’t feature the brand’s now-signature 3-Stripes logo. (adidas acquired this branding from Finland’s Karhu in 1952....