Beauty brand Burt’s Bees constantly uses a brand hashtag in posts, and their loyal followers are quick to follow suit. From make-up artists to lovers of their honey lip balm, it’s a great way to show followers the brands you identify with. Example: #KeepCup Reusable cup brandKeep Cup...
Beauty brand Burt’s Bees constantly uses a brand hashtag in posts, and their loyal followers are quick to follow suit. From make-up artists to lovers of their honey lip balm, it’s a great way to show followers the brands you identify with. Example: #KeepCup Reusable cup brandKeep Cup...
For instance, in #EdSheeran, the congruent information is about music, concerts and tours. However, the incongruent information includes hashtags about other artists, fashion, love and business. As a result, we conclude that other unrelated hashtags that have nothing to do with each other can ...