Graeme Pitkethly, Unilever’s chief financial officer, admits the consumer goods giant “had missed the trend in the US” for healthier ice cream and that Halo Top is taking share “very, very quickly”. Unilever and Nestlé have scrambled to catch up; both have introduced copy-cat “health...
5 Reasons to Skip the Halo Top Sugar Alcohols.Do you like feeling gassy? Probably not. But erythritol – the sugar alcohol Halo Top uses to sweeten its ice cream – can cause stomach aches, headaches and diarrhea in many people, especially when eaten in large amounts. Halo Top contains a...
Product differentiation, in a way that truly matters to the consumer, is needed but not a guarantee for success. One of the huge factors in Halo Top's runaway success was the brand's ability to effectively read the market and offer a product that other ice cream brands didn't. Equally ...
Halo Top CNN — Halo Top, everyone’s favorite low-calorie ice cream, is back with something new to cool down with this summer: fruit pops! The pops come in five flavors — strawberry, mango, coconut, lime and pineapple — running from 35 to 90 calories per pop, and Halo Top ...