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Over the years, the significance of e-commerce has grown considerably as a result of the digital transformation. The convenience of online shopping has revolutionized the way people purchase products, with a vast variety of options available at just a click of a button [1]. In addition, the ...
Shopping Cart Advertising: Ads on shopping carts are generally placed in one of three locations: (1) the display in the child/baby seat, (2) the display inside the front end of the cart and (3) the display outside the front end of the cart. Shopping cart ads are also known as Smart...
As signs of economic stabilization emerge, our latest report in conjunction with Kantar finds that consumers across the region are prioritizing value while exploring new shopping formats and channels. (9 pages) Latin America’s grocery retailers are finally on firm ground again. After several...
Yet, they may also be more health-conscious in their grocery shopping decisions than males [30]. However, whether this leads to reduced or increased effectiveness of nudging healthy products among females is currently unclear. There is some evidence suggesting larger effects in males [31], while...
A woman in a Lincoln, NE grocery store confronted a mother and her daughter who were shopping and wearing masks. The woman identified as Janet Hoskovec appears in the tweeted video to approach the pair openly cough in a mocking fashion at the mom and daughter. ...
While modern channels are emerging as the primary shopping channel and traditional channel remains almost ubiquitous, headline figures suggest that e-commerce barely registers: across Latin America, it accounted for just 1 percent of total home consumption by sales value in 2023. Yet this figure mask...