announced the general availability of Serena ChangeMan WCM, a Web code and content management solution that provides enterprise customers the software infra- structure needed to manage the entire lifecycle of creating and deploying Web Content. De- signed for both technical and non-technical users, ...
InfraMarketing also allows e- businesses to measure InfraMetrics, the key metrics needed to succeed on the Web. InfraMetrics allow e-businesses to drill deeper into customer interests and segments to track individual behaviors and clickstream patterns for more effective marketing campaigns. www.netgen...