Keywords are essential to your site’s search engine optimization (SEO). Without them, users are unlikely to come across your content in the search engine results. However, if you’re new to the game, you may want to follow a Google Keyword Planner tutorial. Fortunately, learning how to ta...
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The ‘Foundations of Digital Marketing and E-commerce’ course delves into the evolving landscape of online marketing and sales. Designed for novices and seasoned professionals, the course explores essential digital tools and techniques for creating a successful online presence. Topics covered include SE...
Without a doubt, the most important part of PPC text ad copy is the headline. It's the largest part of the ad, the part we see first, and what triggers an emotional reaction. In this tutorial for writing PPC headlines that convert, PPC expert Andrew Lolk at White Shark Media takes a...
That being said, PageSpeed Insights measures metrics, which are key ranking factors for your SEO score. Thus, using PSI, you can improve your site speed, accessibility, and user experience, which will inevitably bump up your SEO score. How to Use the Google PageSpeed Insights Tool? Using Goog...
The '*' is called a wildcard. Searching for 'looking for *' will return results like 'looking for dogs', 'looking for cats' etc. You can also use the wildcard with phrases, such as "Los Angeles * jobs" to search for jobs in Los Angeles, etc. Search ...
Check out these SEO writing tips and this SEO copywriting tutorial to learn how to write better content your audience loves reading. 4. Keep Your URLs Descriptive, Short & Simple The shorter and clearer your article’s URL is, the more favourable it will be to Google News. Why? Google use...
To find the above things and do proper keyword research, you need a tool like Semrush. We already have written a tutorial on usingSemrushfor finding keywords, make sure to check it out. That being said, focus on the following essential things while doing keyword research so you can do be...
If you want to get Google to index your new site, you must submit your URL to Google from Google Search Console (GSC). For that, you need to create a free account on Webmaster tools using your Google account. Here’s a simple step-by-step tutorial on how to submit your site to Goo...
If you are serious about WordPress SEO, then you need to add it to Google webmaster tools from day one. That being, let’s take a look at how to easily add your site to Google Search Console. Video Tutorial Subscribe to WPBeginner If you’d prefer written instructions, just keep readin...