Setting up ecommerce analytics and tracking the relevant KPIs not only unlocks that information and more, it also helps you answer more granular questions about visitor behavior, like:What are the most-visited products and pages on your website? On average, how much time are people spending on...
Google Analytics 电子商务追踪码(analytics.js)主要包含以下四个模组,只要在结帐页面(thank-you page)中,利用 ga(‘ecommerce:addTransaction’, { 收集 “交易资料” 。 以及用 ga(‘ecommerce:addItem’, { 收集 “产品资料” 到 Google Analytics server 后,未来就可以在 Google Analytics 电子商务报表上查看...
1,注册:http://www.google.com/analytics 2,创建账号、站点. 3,设置站点时要将“电子商务”(Ecommerce)选成"yes". 4,在ECSHOP themes/library/page_footer.lbi 的末尾,加上google analytics的统计代码 (要将UA-xxxxxx-1改成自己的) vargaJsHost = (("https:" == document.location.protocol) ? "https:...
1.Google Analytics eCommerce tracking errors that might bother you 1.1.Error #1- Data Duplication 1.2.Error #2- Missing transaction data 1.3.Error #3- Multiple reporting errors 1.4.Error #4- Problems in the management of multiple eCommerce websites ...
对比旧版的 Universal Google Analytics, Google Analytics 4 基于用户生命周期和生命旅途简化了整体的体验,报表的简化也是GA想让营销和产品人员更简单地进行数据挖掘。 (感觉这点应该是这次更新的最大亮点了,得好好研究一下如何操作) · 强化了 Ecommerce 电子商务的统计功能,为电商的付费转化提供更强有力的数据支持...
The previous version of Google Analytics was based on software created in 2005, well before the boom in web apps and ecommerce. Universal Analytics eventually added ecommerce tracking, but it was an afterthought, not the main feature.So while GA4 can be difficult to learn, it has ecommerce ...
Insight 26: Average Ecommerce Order Value This insight gives you the average dollar amount per order on your website. It provides a good indicator of the ROI for your marketing campaign and can give you an idea about setting prices for your products and services. Insight 27: Checkout Behavio...
Google Analytics 4 ist das neueste und beste Angebot von Google Analytics. In diesem Beitrag behandeln wir die Grundlagen von GA4 für E-Commerce-Shops.
The default is no, as most eCommerce websites should already handle this by themselves. You then click next to move on to the final step. You will want to enable enhanced eCommerce reporting. The thought process for this is that the more you know about how your eCommerce site is ...
Add Google Analytics & Google Optimize on your WordPress website. WooCommerce and Easy Digital Downloads Enhanced Ecommerce. Track key action with events.