Google Places on the other hand allows small businesses to advertise to their potential customers in a given locality and costs much lesser than traditional advertising options. Making the best use of Google Places Now that you know about the benefits of Google Places, here are a few tips on ...
Small businesses need theiradvertising dollars to stretch further. Contrary to popular belief,small budgets absolutely can compete with big spenders in Google Ads, you just have to know where to look: 1. Choose the right keywords Your keyword strategy is your key (no pun intended) tomaximizing ...
You’re interested in marketing your small business online, but you don’t have a lot of money to spend. Google’s online advertising program,Google AdWords, allows you to place an ad in front of customers searching for products/services you offer. You can create an Adwords account with as...
Search engine marketing (SEM) is the worst-kept secret in digital advertising, especially for small or growing businesses. If your customers use the internet, they use Google. If they use Google, they’re seeing, clicking, and buying from SEM. It’s that simple. Unfortunately, success with ...
Stock availability:Keep your inventory up to date to avoid advertising out-of-stock items Product categories:Assign accurate Google product categories to each item. Product identifiers:Include GTINs, MPNs, and brand namesfor all products where applicable. ...
But ifPPC advertisingis a big part of your marketing, and you’re spending thousands of dollars a month, you need to try it. (NOTE:I asked David for a trial for PPCblog readers,here’s the“ONE FREE CONTEST” Link Here They Provided) ...
Google Ads is an extremely powerful tool when it comes to acquiring new customers for small businesses. However, if not used smartly, the platform can cost you real advertising money, without bringing in a respectable ROI. Apart from using the intelligence you have gained through this blog post...
6 Reasons Google Ads are a wise investment for your small business + 5 tips to scale your campaign If you’re a business owner in the professional services industry, then you know that online advertising is becoming an increasingly important part of growing your business. And while there are ...
Importance of Google Ads for ecommerce Google Ads (formerly Google Adwords) is the world’s largest PPC platform, cornering 39% of the digital advertising market. This was no accident. Google sites — including YouTube, Gmail, Maps, and Hangouts — ranked as the most popular multi-platform ...