But now, you have to reel them in a little further. If your very first sentence is interesting enough to make people want to read the next one, then you've done a good job. For example, this intro for an article titled “Absurdism: The Philosophy That Changed My Mindset” starts off...
Delight and sustenance for your customers. So when you’re thinking about the answer to the question: “What business are you in?” you need to be thinking about what your clients will feel as a result of what you do. As marketing expertSimon Sineksays, “they don’t buy what you do,...
PI: Earlier in our conversation, Gio shared an inside joke regarding a series of unfortunate events that led to him staying with Marcus and reading the scripts for“Good Judys.”He said, “We can discuss that at a later time.” Well, it’s now later, and I wonder if we can expect...