MAKEUP SECOND Shop Makeup OUR FRAGRANCES Your favorite scents that will grow with you no matter where you are in your personal evolution. Shop now “Such an inviting scent! This is my favorite release so far (aside from the OG) and it’s super fun to layer with Doux and Reve. Fleur ...
Hair accessory ¥100 Milky Jelly Cleansing Balm Nourishing gel-balm makeup remover ¥200 Cleansing Balm + Bar Duo Milky Jelly Cleansing Balm + Milky Jelly Cleansing Bar Sale price¥310Regular price¥350 NEW Cleanse + Moisture Duo
Shop Makeup OUR FRAGRANCES Your favorite scents that will grow with you no matter where you are in your personal evolution. Shop now OUR FRAGRANCES Your favorite scents that will grow with you no matter where you are in your personal evolution. ...
MAKEUP SECOND Shop Makeup OUR FRAGRANCES Your favorite scents that will grow with you no matter where you are in your personal evolution. Shop now “Such an inviting scent! This is my favorite release so far (aside from the OG) and it’s super fun to layer with Doux and Reve. Fleur ...
这次黑五我下单了两单,Makeup Set是为了满足我对Puff腮红和睫毛膏的执念。另一单是香水,之前购买送的小样太俘获人心了,查了发现调香师是Le Labo Santal 33的Frank Voikel的作品,小样里恍恍惚惚能闻出点琥珀和木质调?作为180一瓶的Santal 33看到黑五Glossier You只要48,觉得简直是用开价价格来买小众香。同时...
「Skin First ,Make up Second,Smile Always.」是品牌的宗旨。Glossier Girl就是要拥有开心而又真实的生活。 凭借时尚的包装、新潮的品牌理念、有力的社媒营销,Glossier积攒了大量的人气。 Glossier 社媒营销 Glossier品牌借助Instagram、YouTube、Facebook、TikTok等社交媒体精准捕捉Z时代彩妆市场,以线上渠道和社交平台为...
people, about really amazing products. It’s where we realized that beauty shouldn’t be built in a boardroom—it should be built by you. This ethos gave birth to our philosophy: Skin First. Makeup Second™. We prioritize skincare because we believe that healthy skin is the best ...
✨ Glossier,这个来自美国纽约的小众品牌,虽然相对冷门,但它的创始人可是美妆界的佼佼者。这个品牌从电商起步,如今在纽约的街头巷尾都能看到它的广告。✨ 它的理念非常简单:Skin first,Makeup second,Smile always。即使是美妆产品,也追求自然妆效,是欧美美妆界的一股清新风。✨...
品牌主张“Skin first, makeup second.”,将护肤作为化妆的基础,倡导健康肌肤的自然美。例如,其护肤品系列采用温和成分,避免过度修饰。同时,Glossier注重可持续发展,产品包装使用可回收材料,减少塑料浪费,并通过简化设计降低资源消耗,契合年轻消费者对环保议题的关注。 三、社交化营销与用户共创 Gloss...
这一理念催生了Glossier的核心理念:“Skin First. Makeup Second™”(肌肤为先,妆容为次)。品牌将护肤放在首位,因为相信健康的肌肤是最好的妆容基础。在价位方面,Glossier的产品在国外售价高达110-225美元,体现了其高端市场的定位和对产品质量的自信。消费者愿意为Glossier的产品支付溢价,说明品牌已经成功地在目标...