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Not long ago my wife bought glasses from a UK high street store (Specsavers) after their optometrist did the prescription. They were so wrong that for a time she thought she was losing her sight. Only a visit to another optometrist discovered the error in the first prescription. Moral - al...
This can be shown from the price woes that Glasses Direct brought into the industry forcing other players like Specsavers to launch complaints regarding the pricing of glasses. When the threat of new entrants is high, completion stiffens and has the capability of lowering the profitability of the...