I tried to follow up by having them fill out a worksheet on each company so they could learn about it—the name, the headquarters location, what they make, how much revenue they get each year. This worked at first, especially because we started in the summer, and they needed stuff to ...
— it means that it has to be possible for an intelligent person to disagree with your thesis. If everyone agrees on first sight, your thesis is too obvious, and not worth writing about. It also has to be something you can reasonably argue about: it's not enough merely to give an uns...