A Mechanistic GM An Analysis of the Functional and Organizational Structure of Management at General Motors.doi:10.13140/RG.2.1.1657.7443Bonnie Aylor
General Motors (GM), one of the world’s largest automakers, was initially founded by William Durant in 1902 and held a remarkable presence in the automobile industry for almost a century. It is predominantly engaged in the designing, manufacturing and marketing of cars, trucks, and other ...
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Figure 1: Organizational structure at Ford General Motors Significantly lagging behind the Ford company in the production and not trying to compete with him in this area, Durant tried to expand his niche in the market by combining as many firms as possible. He acquired independent companies or ...