Generation Z — or Zoomers, as they’re sometimes called — have been the subject of many headlines lately. As they come of age, their differences from other generations in terms ofworkplace habits,home ownership ambitions,political views, and theuse of technologyare increasingly well-document...
Theirpersonal and political views influence their professional decisions, with 80% choosing to work for an employer that aligns with their personal values.4Nearly 100% of Gen Z owns a smartphone5and 55%use it for more than five hours a day.6Gen Z is significantly more likely than any other...
So who are Gen Z, and what makes them unique? Political –Gen Zis set to be the most well-educated generation yet in all aspects. They don’t remember enough major political history moments to shape their opinions, but have seen enough through Donald Trump’s presidency to form some though...
Last Saturday, Gen Z, used their voices to insert themselves into the political arena. The president held a campaign rally in Tulsa, Oklahoma. Trump’s campaign was billing this as a max capacity event, with one million tickets requested – even in the midst of a pandemic. But Saturday nig...
Gen Z is making ‘conscious quitting’ the norm–but employees of all generations are seeking jobs that align with their values BYSander van 't Noordende April 4, 2024 at 6:16 PM GMT+8 Randstad’s 2024 Workmonitor found that 21% of workers surveyed have quit a company that didn’t ta...
While many Americans are feeling disillusioned by the state of the presidential election, Gen Z candidates and political organizers in Kansas from both parties are looking to have more influence at the state level. The Star talked to 15 of them, including younger lawmakers already in office. ...
every day. I'm Bill Thorne from the National Retail Federation, and on today's episode, we're talking to Rachel Bonsignore. She's the vice president at NIQ Consumer Life. We're going to talk to Rachel about the Gen Z consumer, how they differ from other generations, and what retailers...
Anti-trans legislation is often supported by disinformation on topics such as gender-affirming healthcare. This study examined the extent to which Gen Z young adults believe such disinformation and the factors that predict belief.Surveys were used in late 2022 and early 2023 to measure ...
About 80% of Gen Z workers in the UK are planning to move jobs in 2023,10 according to a LinkedIn survey, and research predicts that, on average, Gen Z will hold 18 jobs across six careers in their lifetimes.11 The views of Mika, 21, from Hungary, one of many peo...
Gen X is older than Gen Z by a few decades. In between Gen X and Gen Z is the millennial generation. What Does the "X" Stand for in Generation X? The letter "X" refers to an unknown variable (as in mathematics), or to the generation's desire not to be defined.13 ...