Finally, the FTC recommends that recipients consult the agency’s “Health Products Compliance Guidance,” which updated and replaced the agency’s “Dietary Supplements: An Advertising Guide for Industry,” issued in 1998. The December 2022 document offers guidance on ensuring that...
but the relationship with influencers and their social media posts is clear in its guidance that, “Whether it’s fake reviews or influencers who hide that they were paid to post, this kind of deception results in people paying more money for bad products and services, and it hurts honest...
Qualified Health Claim Testing May Draw On FTC Study FindingsKatia Fowler
Qualified health claims Organic claims Legally compliant labeling including label information regarding 'supplement facts' Legal review of website, third-party literature, advertising, and marketing content FTC-compliant guidance concerning evidentiary substantiation of claims Legal advice concerning claims relati...
Like other industry guides issued by the FTC, the Environmental Guides "are administrative interpretations of laws administered by the Commission for the guidance of the public in conducting its affairs in conformity with legal requirements." Conduct that is inconsistent with the positions in the Envir...
claim itself is patently false or misleading.14In the same vein, the FTC warns companies to "be careful not to mislead consumers about the nature of [an] interaction" with AI.15The example that the FTC guidance provides is an AI interaction with consumers via chatbots.16To avoid misle...
Statements from satisfied customers usually are not sufficient to support a health or safety claim or any other claim that requires objective evaluation. An endorsement reflecting the experience of an individual or a group of consumers on a central or key attribute of the product or service will ...
Unlike the prior guidance, the rule does not make an exception for foreign ingredients unavailable in the U.S. Under the rule, an unqualified U.S.-origin claim can be made only where no more than a de minimis amount of the product is of foreign origin — with no special accommodations ...
The guidance for videos is the same as for websites or blogs.What if I return the product after I review it? Should I still make a disclosure?That may depend on the product and how long you are allowed to use it. For example, if you get free use of a car for a month, a ...
In addition, the FTC issued guidance on health apps, including tips on how to select and use health apps and reduce privacy risks. The guidance can be accessed here. [View source.]Send Print Report Related Posts Privacy Tip #270 – What To Do if You Received a Form 1099 for a Fraudulen...