supply constraints and other factors drove up the cost of the EV truck for Ford and our customers," Marin Gjaja, the chief customer officer for Ford's electric vehicle line, said in a statement. "We've continued to work in the background to improve accessibility and affordability to help ...
Ford's chief executive says he expects the cost of building electric vehicles to fall to the point that in coming years automakers will be battling each other for sales of EVs priced around $25,000. CEO Jim Farley told the Bernstein Strategic Decisions Conference on Wednesday that the $25,00...
Ford and other legacy automakers have slowed their EV push to instead focus on higher-margin hybrid and gas-powered models. Ford said in January it would reduce production of its F-150 Lightning pickup truck, cutting production at its Michigan Rouge Electric Vehicle Center to one shift starting...
In the future, Ford will introduce Ford Intelligent Power, which can use the truck to power homes during high-cost, peak-energy hours while taking advantage of low-cost overnight rates to charge the vehicle in time for your morning drive. This can help save money on...
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In the wee hours of this morning, Ford announced changing its EV strategy amid uneven sales and huge financial losses Its first EV on its forthcoming new EV platform will be a midsized truck, not a compact truck or crossover. The three-row electric SUV made in Canada that was originally...
When Ford introduced its 2022 F-150 Lightning Pro electric pickup truck, the list price was just $41,769, leading many to believe the days of the affordable EV might finally be here. In August 2022, the truck cost rose to $48,769, then rose again in October to $53,769. In December...