Balenciaga And Fortnite Unite In their next venture embracing fashion's digital future, Balenciaga mark themselves as the first luxury house to team up with award-winning gaming platform Fortnite. News Burberry Has Officially Entered The NFT Market Following hot on the heels of Louis Vuitton's NF...
Windsor agrees, and points out that this is already happening, from virtual influencers and AR runways to fashion shows inFortnite, digital fashion labels, and the creation ofAfterworld: The Age of Tomorrow. “Uniquely creative and wonderful virtual fashion experiences are...
“Fortnite and other online games as such created a whole new economy with brands like Balenciaga seeing the opportunity to reach out to these users in a digitally-native manner. This, coupled with the advent of COVID-19, saw more people online and exploring how they can best interact and...
Fashion meets Fortnite: 3D clothes and digital catwalks [The Guardian, UK - 11 April 2020] Virtual clothing and cyberspace catwalk shows may sound like the stuff of a William Gibson novel. But with physical fashion weeks on hold, and many designers unable to produce their next collections ...
Because the French and the fashion show are synonymous, it didn’t take long before live Paris shows were back. In 2022, Louis Vuitton, Chanel, Dior, Saint Laurent, Balenciaga, Off-White, Stella McCartney, Miu Miu, Chloe, Givenchy, Valentino, Balmain, Vivienne Westwood and The Row were am...