Ayuba, B. 2013, "Evaluation of factors influencing strategic marketing on the performance of manufacturing companies in Nigeria"; Unpublished PhD Dissertation, Abubakar Tafawa Balewa University (A.T.B.U), BauchiAyuba B. (2013); Evaluation of Factors Influencing Strategic Marketing on the Performance...
Using data to properly make decisions is dominating marketing strategy in today’s market. Decision-making without data is often akin to throwing a dart at a dartboard blindfolded: there is a chance you’ll hit the target, but oftentimes, the effort lands far away from its intended out...
It seems logical that performance is maximized when a business produces a creative marketing strategy and achieves marketing strategy implementation effectiveness. However, cultural tensions and resource competition may make it difficult, or impossible, to achieve both. Contingency theory suggests that market...
Factors Influencing the Choice of Higher Education Establishment for Marketing Strategies of Higher Education 来自 Semantic Scholar 喜欢 0 阅读量: 77 作者:G Sarkane,B Sloka 摘要: The world-wide competition of higher education programs makes education institutions to seek for most efficient ways to ...
On the Educational Marketing Strategy and the Influential Factors Of Selecting School.-The Case Of Private Vocational Senior High Schools In Keelung. [[abstract]]Abstract The purpose of this study is to explore the educational marketing strategy and the influencing factors of selecting schools in Priv...
Factors influencing the choice of the targeting strategies for Canon's products There are three types of market coverage strategies including niche, differentiated, and undifferentiated marketing (Learn Marketing, accessed 2010). Undifferentiated marketing is market coverage strategy whereby a company ignores...
Psychographic segmentation is a marketing strategy that divides a market into different groups based on variables such as social class, lifestyle, and personality. This type of segmentation focuses on understanding the attitudes, interests, and opinions of consumers, allowing companies to tailor their ...
you can use these influencing factors to your advantage. What you say to customers, the words you use, the people who say them, the images they evoke—all of these things can link back to that web of influencing factors at work in a purchaser’s mind. Great marketing uses those connec...
FACTORS_INFLUENCING外文电子书.pdf,Advances in Hospitality and Leisure Emerald Book Chapter: FACTORS INFLUENCING GERMAN HOTELIERS ATTITUDES TOWARD ENVIRONMENTAL MANAGEMENT Philip Sloan, Willy Legrand, Joseph S. Chen Article information: pp. 179 - 188 Perm
This research paper is useful to the marketers to understand the interest of the customers. It also can help to boost their marketing strategy. Keywords: consumer, customer buying behavior, marketing strategy, purchase decision. 展开 年份: 2016 ...