当用户点击广告加入活动后,相关信息将添加到他们的 Facebook 活动日历上。 5.Video view:没啥特别的,只是一种素材形式。可以使用Video view广告的objective: Video views Brandawareness Reach App installs Traffic (for clicks to your website or to the app store for your app) Engagement (for post engageme...
Facebook允许你使用动态广告建立追加销售活动; Video Views(VV)/视频播放量 指Facebook视频广告被观看三秒钟或更长时间的次数; View Content(VC)/查看内容 一种Facebook广告活动优化,旨在优化广告以接收到特定目标网页的尽可能多的流量; Website Conversion(WC)/网站转化 一种广告目标,选择该目标后,它会告诉Facebook...
CLTV（Customer Lifetime Value）：客户终身价值，衡量客户为业务带来的总价值。DA（Dynamic Ads）：动态广告，根据用户特征展示不同广告内容。DS（Down-sell）：降价销售，鼓励客户购买比预期更便宜的产品。DPA（Dynamic Product Ads）：动态产品广告，向网站或应用访问者推广产品。IC（Initiate Checkout）：...
Being aware of them will make it less challenging for you to create and implement marketing campaigns and Facebook video ads to grow your company. Let’s look at some general statistics related to Facebook videos, focusing on engagement rates, conversion rates, the average length of videos, an...
Video Views(VV)/视频播放量 指Facebook视频广告被观看三秒钟或更长时间的次数; View Content(VC)/查看内容 一种Facebook广告活动优化,旨在优化广告以接收到特定目标网页的尽可能多的流量; Website Conversion(WC)/网站转化 一种广告目标,选择该目标后,它会告诉Facebook尝试在受众群体中找到较有可能转化的人。你需...
Video Views(VV)/视频播放量 指Facebook视频广告被观看三秒钟或更长时间的次数; View Content(VC)/查看内容 一种Facebook广告活动优化,旨在优化广告以接收到特定目标网页的尽可能多的流量; Website Conversion(WC)/网站转化 一种广告目标,选择该目标后,它会告诉Facebook尝试在受众群体中找到较有可能转化的人。你需...
Ideally, the best video format for Facebook videos isMP4. While Facebook does support various other formats, it recommends uploading your videos inMP4or the MOV format. MP4 is also the best video format for Facebook video ads. Facebook does supportadditional video formats. ...
VV:(Video Views)视频播放量,指Facebook视频广告被观看三秒钟或更长时间的次数。 VC:(View Content)查看内容,一种Facebook广告活动优化,旨在优化广告以接收到特定目标网页的尽可能多的流量。 WC:(Website Conversion)网站转化,一种广告目标,选择该目标后,它会告诉Facebook尝试在受众群体中找到较有可能转化的人。你...
Cheaper cost per view: Facebook video ads are inexpensive. You can start from a small budget and work your way up, depending on your needs. Opportunity for organic reach: Video ads can be shared on Facebook, which increases their reach. Most people won’t share ads with their friends and...
Explore various Facebook targeting options and find out how to reach the right people with Facebook Ads target audiences.