blog|Social Media Optimization 15 Successful Facebook Ad Targeting Tips Wondering which Facebook ad targeting options to try for your ecommerce? This post discusses Core Audiences, Custom Audiences, and Lookalike Audiences, with ideas for each....
"We're committed to protecting people from discriminatory advertising on our platforms. That's why we're removing over 5,000 targeting options to help prevent misuse," Facebook said. "While these options have been used in legitimate ways to reach people interested in a certain product or servi...
Below is a list of suggestions for how to target business owners on Facebook using the detailed targeting search tool. For each of the suggestions, be sure to consider how they relate to your specific niche. None of these are stand-alone suggestions but used in conjunction, they will narrow...
If you’re using Facebook ad targeting options like these, what this means is eventually they just won’t be an option to select anymore. This doesn’t mean that your ads will have any less of an audience or have to be pushed to a vaguer, broader scope of people. Instead, you won’...
1. Personalize your ads by targeting specific audiences Facebook has some of the most robust ad targeting options out there, allowing you to get super specific with yourtarget audience, promotions, and ad creative. This is especially helpful if you don’t have a lot of existing customer data...
When you begin advertising on Facebook, you might feel like there’s alotof boxes to check off. Is your copy engaging enough? Are you targeting the right people? How much should I spend? Unfortunately, the overwhelming nature ofFacebook advertisingprevents many from even trying it out. ...
Facebook's built-in targeting options give you a lot of power and include the following: Location Age Gender Education Languages Relationship Home Work Behaviors Connections Financial Ethnic affinity Generation Life events Parents Politics Interests ...
Facebook Error: One or more of the selections used in detailed targeting are not valid for ad targeting. Please select from available options and try again.', channelErrorCode: 100, channelErrorType: OAuthException, errorCode: FACEBOOK_100 The user needs to check if the...
Interest targetingis the most powerful but misused feature of Facebook ads. When creating an ad, you have two options: broad categories or detailed interests. Broad Category Targeting Broad categories include topics like Gardening, Horror Movies, and Consumer Electronics. Recently, Facebook has added...
When you create an ad targeting people who are similar to the folks on your list, you have an opportunity to put that data to work for your business. Facebook will analyze the profiles of the contacts on your Mailchimp list, then create a lookalike audience based on shared interests, ...