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The most important thing about dynamic ads is to target the right audience. Facebook allows you to target users who haven’t purchased yet, but have shown an interest. You can exclude users who’ve purchased from you recently to avoid paying for ads to users that are less likely to buy....
However, Instagram overall is still bigger in the US than Snapchat. The number of Instagram users will total 104.7 million in 2018, up 13.1% year over year. Snapchat, meanwhile, will see its user base increase by 9.3% to 86.5 million. ...
Facebook recommends using an aspect ratio of 16:9 or 1:1. Several other ratios are supported, but certain areas may be cropped out. Facebook Ad Manager’s“preview”feature allows you to see how your video is going to display on a mobile device before you upload it. In-Stream Video Ad...
United States Facebook users who had an active Facebook account between May 2007 and December 2022 can now apply to receive a portion of the $725 million that Meta paid to settle a class action lawsuit over the Cambridge Analytica data scandal. Claims can be submitted on the Facebook User ...
If we see anattribute with the same (case insensitive) name as a category specific one(like ‘color’ in the example above) then, unless it is explicitly overridden in the above shown product level view, we’ll send that value. If you havetwo WooCommerce categories that both set a default...
Using the drag-and-drop campaign builder and pre-built templates, you can create a lightbox popup to promote your Facebook page and get more likes. It offers multiple blocks to customize your popup and see a real-time preview of what it will look like. ...
Among US adults who used Facebook at least once each day in the 30 days preceding 17 August 2020, 53% of viewed content was from like-minded sources versus 14% for cross-cutting sources, but only 21.1% received more than 75% of their exposures from like-minded sources (see Extended ...
Set who is allowed to see your past and future posts. You can also control how people can find and contact you. Odds are, there’s probably someone on Facebook who has the same name as you. To differentiate yourself from these people and help your friends and family find you on Facebo...
If you’re an online retailer, consider trying collection ads to see how they perform for you. If you get stuck on building creative assets, check out theFacebook Ad Libraryfor inspiration. You can search by brand name to see what ads your competition (or any brand you admire) is current...