Once you have your strategy, then it’s time to create the ads. Here are 14 Facebook Ad examples that work and why they work. Downloadable Freebie in a Facebook Ad Quick downloads can convert very well in Facebook ads. Checklists, templates, blueprints, and high-value ebooks can be a...
This ad capitalizes on that, reminding customers that when they make a purchase (and at a discount!) they can help support fair trade, ethical wages, and the idea of pulling hardworking people out of poverty. They do this while featuring images of the products to show that they’re true...
(Full disclosure – we work with them.) Check out these video Facebook ad examples to learn more about how you can be using video in your digital advertising strategy. With Facebook being such a visual platform, there’s extra importance on the creative, but don’t let that pressure make...
Make sure you monitor impressions, click through rates, sales generated through the Facebook video ad, and how much was spent on each ad. That way you can calculate what the exact cost per sale was for each ad and use the one that had the lowest because it's more effective and, also,...
A Facebook Ad campaign can have a huge impact. Discover how to create your own effective campaign with this optimization checklist.
What’s great about this ad: Clear benefit.A classic copywriting trick is to describe the benefits of your product rather than the features. For example, “water-resistant” might be a feature of the watch you’re selling, but the fact that you can know what time it is, even while swim...
The image portrays the marketing message. it is congruent and relevant. So make sure that image and copy work together. The advertising copy is tempting and is designed to be so compelling that you need to click on the ad. Also swipe files are some of the top performing resources that you...
Works well alongside a [lead campaign](burst-link-to-fb-ad-page). Learn More: Also works great for collecting leads, but geared more towards business that provide classes, seminars or ticketed events. Sign Up: Similar to Book Now and Learn More - but tends to work better for thing...
Avoid Facebook ad images that have many small details or text and opt for something simple instead To be perfectly frank I only agree with two of the Facebook ad image best practices. As you well know (and I’ll debunk in the “Children and Pets’ section below), it is in no way ...
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