Why interviewers ask “What makes you unique?” Quick, off the top of your head, what answer would you give? Is your answer about your personality? Maybe you’ve thought of a strange quirk or an interesting hobby that you have. While those things are great, they’re not what the interv...
Try to think of something original to say at the start of your cover letter. You can dive straight into a fun and unique fact about yourself or open with a story that shows off what kind of worker you are. Cover letters don’t have to be creative, but if they are, it’s an added...
It gives you not only things you need to do, but also specific time in which you need to do that. So there's no procrastination involved with such specific planning. This short-term goals example blows it: wrong To Do Make Pokayoke video Make Moments of Truth video Run with dogs Clean...
I know that Trilibios’s current plans involve developing a comprehensive online portal focused on healthcare-related issues. This project perfectly matches my personal and professional interests and is an exciting opportunity to create a unique online knowledge base for patients and healthcare professio...
A value proposition sets you apart from the competition in the eyes of your target audience. Get this free template to help streamline your efforts.
Remember the “personal” in personal statement. We all have a story to tell, and we all have a different journey that led us to where we are today. We might think “someone already wrote about this” or we might think our story isn’t unique, but IT IS. ...
There was this particularly important prospective client that was hesitant to switch to our platform. They had used our competitor’s solution for years and were pretty happy about it. So it was crucial that I find a unique angle to approach them, build trust, and close that deal. ...
Imagine if either of these companies switched things up. What if Apple came out with a series of dirt-cheap laptops that didn’t have that unique Macbook style? What if Zappos changed the return policy on half of their products? Chances are, customers would become frustrated, and many would...
It’s important to remember that a customer journey map follows the path of a specific customer. If you lump too many personas together, the map won’t capture their unique experiences. When creating your first map, it’s best to pick your most common customer persona. Also, consider the ...
A kids’ toy brand could tell the founder’s story of struggling to find solutions for their children’s unique needs or playstyle, and finally developing their own. A food founder could talk about their experience growing up and how certain foods impacted their development. They could go on...