Users can also be directed to a landing page from your website itself. Like if you include a button in a blog post that links to a product page for a product the article describes. Types of Landing Pages Landing pages can be classified into two main types: Lead generation landing pages ...
Jump links: For longer landing pages like this one, it can be helpful to place anchor links at the top of the page. This way, visitors can skip ahead to the parts that interest them most. Powerful statistics: There’s no real social proof on this page (a testimonial from a LinkedIn ...
In this article, we’ll show you everything you need to know about product listing pages, how to optimize your PLPs, and some examples of great product listing pages. What are product listing pages? Product listing pages (sometimes called PLPs or category landing pages) are pages on a web...
3. Click-through landing page The purpose of this page is to educate the visitor and “sell” the product or service, priming them for the next step—signing up for the free trial and potentially a purchase. For this reason, the copy, layout and design of the pages require a lot more...
of important business values and video content that engages the customer in the product’s performance and how it will operate once you sign up. Navigation menu takes an extra turn to deliver individual landing pages for individual product features and capabilities. The more informed your customers...
Olipop has a fun and funky landing page design. You could replicate other landing pages ideas such as clear, bold text, in-depth product information (upon scrolling), stars with an actual review count for credibility, a small header that doesn’t dominate the page, intuitive and easy-to-nav...
1. Indochino: product landing page design Image courtesy of Indochino. (Click image to see the full page.) If you’re creating a good-looking landing page, it helps to have an attractive product, which Indochino has covered. The Unbounce-built page above is an example of how Indochino pro...
Before you get started, it’s important to determine the goal of your landing page. Mailchimp makes that part easy by giving you 2 landing page templates to choose from: a signup page or a product page. A signup page is designed to help you grow your audience by giving visitors a form...
CTAs like “Get Started” and authentic imagery offer a glimpse of Mailchimp helping businesses and individuals. Not only do visuals keep visitors engaged, but they also reinforce the value of trying the product. How to build your landing page for lead generation success: Best practices to follow...
Read about some of the best product page designs on the internet and what best practices make them so appealing to website visitors.