When writing product descriptions for Amazon, things are a little different. You don’t have as much space to work with, and you need to be laser-focused on the features and benefits of your product. That’s exactly what Lamicall has done with this Amazon listing for their adjustable laptop...
Red Bullkeeps their job descriptions short and to the point, with abrief list of required skills and qualifications. You don’t see big blocks of text or endless jargon — all the more important as candidates are increasingly reading job descriptions on their phones. Long and boring is easy;...
Storytelling can transform ordinary product descriptions into engaging narratives that captivate your audience. By weaving a story around your product, you create an emotional connection with potential customers, making the product more relatable and desirable. For instance, instead of simply listing f...
You can create a template to serve as a reference to use when writing job descriptions. Here is a sample job description template.[Job Title][Job title] performs several different duties at [organisation name], including [overview of position].Responsibilities:...
Many employers continue to use the word “Maternity” in the benefits section of the job descriptions. The definition of maternity is “motherhood”.When you use the term “maternity” you are excluding any candidate who might want time off related to having a child (even though they are not...
And here’s a candidate’s work experience section that uses specific keywords from the job listing to make sure their resume job descriptions match the job: In this example the candidate makes sure to provide specific examples of how their skills and experience match the requirements. ...
Job descriptions should refer to the operational manual, or to 'agreed procedures', rather than include the detail of the tasks in the job description. If you include task detail in a job description you will need to change it when the task detail changes, as it will often do. What would...
What is the purpose of a product description? Product descriptions have two purposes: to inform and persuade potential customers. Product descriptions inform readers by detailing a product’s features, helping them understand use-cases and value. Simultaneously, they persuade readers by showcasing a ...
A property description is the written portion of a real estate listing that describes the details of a home for sale or lease. Descriptions account for roughly one-third of a listing and are accompanied by property information (i.e. the number of bedrooms) and photographs. The goal of a ...
Remove potential bias from job descriptions Text Analyzer has found that most JDs have exclusionary words. So, common examples include”he/she,”“blacklisting,”“digital native,”“culture fit,” and “recent graduates.” After you’ve written all the sections in your JDs, you should (if yo...