“We have to reach people and communicate some of that humanity, authenticity,” City Seltzer cofounder Josh McJannett says on theShopify Masterspodcast. “I think people want to feel something in the choices that they make.” 5. Death Wish Coffee ...
The only term I don't think is helpful is the hook, since it combines the inciting incident, which holds a structural place within every story, with the hook, a device used to capture the reader's attention in the first pages of a story. The inciting incident doesnotneed to occur in ...
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If you are really certain that you are smart enough to know the right answer for the client, I suggest saying,“Do you mind if I jump in? I have a lot of experience with this issue, and I think I have a possible solution . . .” Share your idea, but let the client decide if ...
If you want to be a better writer, make show and tell a natural part of writing. To do this, be specific, but don't bore us. How about you? What do you think is the right balance between showing and telling details? Let me know in the comments. PRACTICE Let's put “show, don...
P.S. I’d love the opportunity to sit down with you and go over how I can bring similar results (45% reduced tardiness) to Smith High School, as well. What do you think? A P.S. (postscript) at the bottom of your cover letter always draws the attention of the reader, even if ...
A value proposition sets you apart from the competition in the eyes of your target audience. Get this free template to help streamline your efforts.
Language is powerful. So, the words we use can influence how we think and feel about different groups of people. Unfortunately, non-inclusive language often perpetuates subtle forms of discrimination, known as microaggressions. These are everyday, seemingly small comments or actions that can uninte...
With 100 words, you can only focus on one or two elements of your life. Think about your biggest selling points – the things that showyouare the ideal candidate. Start by introducing yourself and your educational status. Then jump into the main topic of the essay. You may not have room...
First of all, your writing sample doesn’t suck. In fact, it’s probably much better than you think. You only think it sucks because you’re nervous about getting the job and filled with insecurity. You’ve also read your sample so many times that you’ve become overexposed to it. ...