For example, this Forbes landing page describes the benefits of financial advisors and entices visitors to use their matching tool. Those CTAs lead to a questionnaire aimed at matching the visitor with a Forbes financial advisor. The purpose of this landing page is to turn people into leads. S...
Landing Page Elements Specific to the Ad Audience:Language: The target audience of this landing page is young professional men. The language (“we’re f*ckin good at it” and “Craft beer included”) appeals to that demographic. Language like this improves the chance of the message (and ...
Good landing page copy consists of the words on the page—includingproduct descriptions, calls to action copy, headlines, and your meta title and description. Use a bold, problem-focused headline to start off your landing page. Consider the voice of the customer when writing your landing page ...
It is important to run through these objectives as, sometimes, it is just the two primary objectives related to data capture that mainly determine landing page design and not the secondary objectives, which are equally important. The majority of the visitors to the landing page won't convert, ...
What are good or above-average landing page conversion rates? How to calculate your landing page conversion rates Reasons your landing page might not be converting 10 of the best landing page examples What do high-converting landing pages all have in common?
The Best 18 Landing Page Examples Below you’ll find my list of the 18 best landing pages. I’ll be judging them for conversions, offer, design, and customer experience. 1. Get Response Get Response is a great example of a landing page that has it all. Powerful headline, check. Eye-...
The importance of a good page title cannot be overstated. This is usually the first thing visitors will notice and is their first indicator as to whether your page serves their needs or not. Not only that but if your page is indexed, then your title will be one of the factors used to...
“I’ll start with the honey. The page follows a solid persuasion structure, which is more important than most people realize. They also do a good job at giving a simple, understandable explanation of what they are getting. Finally, the page itself looks trustworthy and easy to read. As ...
Asana’s mobile landing page highlights its project management tool simply and visually appealingly. The design focuses on driving users to sign up for free and use the tool. Why this landing page works well: Bold use of color:Bright colors help crucial elements like the CTA stand out, guidi...
Crafting landing pages that convert doesn't have to be tough. Here’s our snapshot of 30 landing page examples with awesome UX that nailed it! There’s no magic formula to create a perfect landing page. Deciding headline and color are all but a few concerns when creating a landing page ...