The same suboptimal level of marketing education often leads to teams ignoring some or even all the existing artifacts, running their marketing activities haphazardly. So, let’s start today’s journey with a conceptual definition of marketing documents and then review all the main types of marketin...
1. Marketing drives sales for ecommerce. Marketing is a significant driver of sales for ecommerce. Consumers aren’t likely to go to your website and make a purchase if they don’t know who you are, what you sell, or why they should order from you over your competitors. A clearly lai...
Marketing checklists keep you organized, encourage efficiency, and help your team stay accountable. Learn how to utilize them in this guide.
What makes this affiliate marketing example stand out? Choice of payout options: Affiliates can receive larger fixed payouts based on the types of services their referred buyer purchases, or a smaller fixed payout plus a percentage of their buyer’s spending ...
Having a budget spreadsheet to see the share percentage for each channel of marketing is essential - understand which channel is getting as much focus and adjust your budget accordingly. 7. Marketing team budget Most companies will want to invest in their staff and offer tr...
Learn how to create the perfect marketing plan with our guide packed with easy-to-follow templates and real-world examples.
However, this freemium spreadsheet tool does not natively support some of the charts for displaying rank, such as Sankey, Likert, and Slope visualization designs, etc.Well, you don’t have to do away with the spreadsheet tools.You can turn Excel and Google Sheets into a reliable data ...
We’ve gathered a helpful list of example images and templates for your next marketing project. “I started using Gantt charts for mobile project development, as they were taking over two to three months and involving dozens of people,” says Benjamin Poirrier, Founder and CEO of the marketing...
What should a digital plan example include? The OSA structure shows these essential parts of any example plan you are looking to use to inform your own plan: An audit of of current use of digital marketing Setting a vision of how digital marketing should change your business and...
Because of the choices we made in the steps, the solver will automatically show the scheduling problem’s result on the Excel spreadsheet. Read More:How to Assign Work Using Evolutionary Solver in Excel Example 6 – Using Excel Solver for Marketing Budget Allocations ...