Services and outcomes can be examples of a project deliverable that applies to various industries such as marketing, IT and professional services. Examples of this type of deliverable include training sessions, workshops, consulting services, strategic plans, recommendations and more....
The same suboptimal level of marketing education often leads to teams ignoring some or even all the existing artifacts, running their marketing activities haphazardly. So, let’s start today’s journey with a conceptual definition of marketing documents and then review all the main types of marketin...
but due to their importance for the success of a manufacturing company, making the product roadmap should be should be a cross-functional effort that welcomes input from other departments such as marketing, sales, customer service or the executive team. ...
What makes this affiliate marketing example stand out? Choice of payout options: Affiliates can receive larger fixed payouts based on the types of services their referred buyer purchases, or a smaller fixed payout plus a percentage of their buyer’s spending ...
What should a digital plan example include? The OSA structure shows these essential parts of any example plan you are looking to use to inform your own plan: An audit of of current use of digital marketing Setting a vision of how digital marketing should change your business and...
Databases underpin a multitude of apps, from complex digital marketing tools to simple daily utilities. Here are some key strategies to effectively leverage digital marketing analytics and enhance your marketing campaigns. Streamlining real-time operations:Businesses often use operational databases to handle...
Marketing checklists keep you organized, encourage efficiency, and help your team stay accountable. Learn how to utilize them in this guide.
Having a budget spreadsheet to see the share percentage for each channel of marketing is essential - understand which channel is getting as much focus and adjust your budget accordingly. 7. Marketing team budget Most companies will want to invest in their staff and offer tr...
It is time to enter information into a spreadsheet to create the RACI chart. In the first column of the spreadsheet, list the tasks in order of how you should complete them. You may not need to complete some tasks in a particular order, so list those in the order in which they are ...
A lot can happen in 12 months - and your budget should keep up. This one-year business budget template gives you a clear, month-by-month breakdown of your financial performance, with profit and loss categories for revenue, COGS (cost of goods sold), marketing costs, labor expenses, EBIT ...