Looking for some marketing inspiration? Our Campaign Library is full of real-life marketing examples and ideas to fuel your next campaign.
A marketing campaign is a series of coordinated activities designed to promote a product, service, or brand to a specific audience. In simpler terms, it’s like a big plan to tell people about something you want to sell or share. It can include things like advertisements, social media posts...
This marketing campaign is a winning example ofsonic branding, which is the use of a distinctive sound to make an association with a brand. As part of their mission to update the brand, McDonald’s ran a competition among international ad agencies. The winning idea was the “ba da ba ba...
A marketing campaign is a comprehensive course of action to sell and promote something, i.e., either a product, service, or brand. In a marketing campaign, the team may have organized the promotion of goods through printed publications, radio, TV, billboards, banners, trade shows, conferenc...
Bonus resource: An influencer marketing campaign brief can make or break a partnership. Use our influencer marketing campaign brief template to set a solid foundation for your next campaign. Get the template What do different types of influencer marketing campaigns look like? There are many variation...
The “Share a Coke” campaign made the drinking experience more interactive and personalized. Customers also shared cans with their names online, making “Share a Coke” one of the most successful social marketing campaign examples. “You’re Not You When You’re Hungry” In 2010, Snickers ...
Each marketing campaign bears the potential to catapult a product or service into the limelight. However, for every wildly successful rollout, there exist failures that become cautionary tales of miscalculation. The latest Apple iPad Pro's ad campaign, released at their May 2024 "Let Loose" event...
Let’s take a look at what made each of them work so well: 1. “London Bus Tour” by Semrush Campaign type:Influencer and offline marketing Semrush decided to giveinfluencer marketinga twist—by turning it into a weekend adventure.
What are the benefits of a marketing campaign? Types of marketing campaigns How to create a successful marketing campaign in six steps Impactful marketing campaign examples Marketing campaigns FAQ Start your online business today. For free.Start free trial There’s a lot of power in a great marke...
After defining a marketing campaign's goal, it's important to consider what media formats and channels will be most effective for reaching a specific segment of consumers. Marketing campaigns are not just about advertising products or services; they can also be used for broader goals, such as ...