Events are costly, which is why creating a detailed event marketing strategy is important. Your budget, goals, resources, target audience, and more will determine the types of events you plan as well as the promotion strategies you adopt. The event marketing process begins by evaluating your or...
What are the benefits of event marketing software? What are the most important things to consider when choosing the right event marketing strategies and tools? How can I determine the Eventbrite event marketing solution that’s right for my event?
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Event marketing is the type of marketing a company uses to promote its products, services, or brand either through hosting or attending in-person or virtual events. Encompassing a whole range of event styles, event marketing can include everything from product launches toend-of-year eventsto cla...
Event marketing presents some unique benefits that make it ideal for marketing purposes, including the ability to interact directly with the audience to keep them engaged. Can You Do Event Marketing For Virtual Events? An event marketing strategy can be based entirely on virtual events, which are...
is the ability to convey a message at a reasonable time. Live events provide the opportunity for one to connect directly with stakeholders and communicate their message. It’s no wonder that event marketing continues to grow as one of today’s big companies’ most important marketing strategies....
Here’s a rundown of common virtual event ... By Terran Benedict March 30, 2020 Demand Gen Report: Fuel Your Demand Gen Strategy with Events Event Industry Insights, Event Marketing | 6 min read New study underscores the continuing importance of events to demand gen strategies. ...
You can use different types of event marketing strategies — including emails, ads, and social media — for various events ranging from small-scale gatherings like workshops and seminars to large conferences, trade shows, product launches, and even virtual events....
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Co-create content with influencers that tie into your event themes and use their networks for promotions. There are also ways to generate buzz creatively across channels when marketing events. Here are a few creative strategies to generate excitement and drive registrations: Gamification: Turn pro...