Use these highly effective event marketing examples to inspire your next event campaign. How important is event marketing? According to PwC, the second largest professional services firm in the world, roughly $108 billion is spent on event marketing, also known as experiential marketing, in the ...
For some extra help, check out these blog articles on resources for planning events and 8 event marketing examples. Happy planning! Before the event This is the time when you decide on a goal for your event. Use the SMART goal framework to develop an event goal that’s: Specific: what...
We’ll also share a free event marketing plan template with examples to help you build a promotion timeline quickly and easily. If you’re looking for event project management software to help you run your next event more seamlessly, we’ve got you covered....
Event marketing is unquestionably a multi-level instrument, with numerous applications in commercial operations. This is the only technique with such a significant benefit over other marketing efforts. It can be utilized broadly and directed to external customers and employees, business partners, or sup...
Event email marketing: Best practices and tips for more registrations We’ve compiled 10 tips and email examples that’ll help you discover how to inform your audience of important dates, times, event names, keynote speakers, influencers attending the event, and other details, along with useful...
There are several metric tools that event planners can use to track, test, and evaluate the success of their marketing efforts. Here are some examples:Google Analytics: Google Analytics is a free web analytics service provided by Google that tracks and reports website traffic. It can help yo...
Event marketing shouldn’t be confused with event management, which is the process of planning, marketing and conducting events. What is an example of event marketing? Many businesses market their products/services at events like trade shows, conferences or exhibitions. These are all examples of wh...
Unique Guerilla Marketing Campaign Examples Major Guerilla Marketing Flops Take Your Marketing Efforts to the Next Level Guerilla Marketing Definition According toInvestopedia,“Guerilla Marketing is a marketing strategy in which a company uses unconventional means to promote a product or service.”It is ...
What are examples of event marketing? What are some event marketing strategies? What is a customer marketing assistant? What is online event marketing? What is B2B event marketing? What does an assistant product marketing manager do? What does a field marketing manager do?
But there are also times when they have nothing to do with a specific event, as you'll see from the examples we picked. When an engagement marketing campaign is event-centric, it's dedicated less to the type of event — like a concert, festival, conference, etc. — and more to ...