Employer branding examples Transparent description of the hiring process Employee testimonials Statement of values Description of benefits The workout apparel brand Gymshark built a Careers web page that highlights its employer value proposition. Here’s how the athletic apparel company shows prospective ap...
The better you are at employer branding, the more likely you are to retain and attract your top talent, as69%of surveyed employees think it’s extremely/very important that their employer has a brand they’re proud to support. Let's say you've ...
What we like about Marriott’s employer branding Marriott has identified three core pillars of their EVP, which represents an employee journey in their organization: Begin Belong Become Their ultimate message is “Be you”. The company’s various social media channels show countless examples of what...
an employee value proposition is a quick explanation of what the employee gets out of joining the company, and what the company gets out of having the employee. You can think of your EVP as the guiding light of youremployer brandingefforts. While you...
Social mediaFacets of employer brandingStrategies of usage of social networksEmployer branding has nowadays become a strategic tool used by companies to develop the e-relationship with their partners (e-Partner Relationship Management). This article treats the evolution of emp...
Iris KollingerSanter
social media profiles. Maintain a dedicated careers page on your website, consistently portray your brand across social media and job boards, and actively engage with potential candidates. While crafting your employer branding is important, ensuring this information is readily available is...
It includes a rationale, specs, headlines and examples across media. Launch We’ll start with your career site, align your social media platforms and build a toolkit of online and offline deliverables. We’ll also help with internal communications to inform your team about the new brand. ...
11. Tailor Employer Branding Materials to Your Candidate PersonasDeveloping your employer branding materials (careers page, social media campaigns, job descriptions, etc.) can be the most exciting part of the process, but it can be easy to lose sight of the hard work you’ve already done. If...
Let's chat about three examples of employer branding that show what it takes to be the go-to employer. 1. Google Google has quite the reputation when it comes to being a fantastic place to work. It has really nailed down the whole "employer branding" thing. It’s known for its innovat...