Iris KollingerSanter
Social mediaFacets of employer brandingStrategies of usage of social networksEmployer branding has nowadays become a strategic tool used by companies to develop the e-relationship with their partners (e-Partner Relationship Management). This article treats the evolution of emp...
Provide support to employer branding and employee communications on designated social media platforms (e.g. WeChat/LinkedIn/Instagram), including but not limited to the channel strategies, content planning, content drafting and online initiatives planning. Collaborate with Talent Acquisition team to develo...
According to LinkedIn, employer branding is the recruitment function that’s expected to receive the greatest increase in spend, with 57% of recruiting professionals predicting their investment in employer branding will increase in the coming year. Branding has always been a core tool for marketers l...
On today’s podcast we join Samantha Kelly. We discuss: Brand Perception: Building relationships with customers using Social media’ How to use Twitter to raise your profile How to get your event trending on Twitter How Twitter can change your life How to create communities online and bring the...
Employer branding is effectively how a company markets itself to both internal and potential employees. An existing employee, when asked what it’s like to work for a company, is unlikely to focus on the product; they’ll talk about management, conditions, culture, and values. This is the ...
Theaimofthisstudyistoinvestigatewhichfactorsemployersshouldfocusonintheiremployerbrandingstrategies.Thepresentstudytestedtheemployerattractivenessscale(EmpAt)andanalysedrelationshipsbetweendimensionsinthismeasurementscaleandtheuseofsocialmediainrelationtocorporatereputationandintentionstoapplyforajob.Design/methodology/approachEl...
In the modern business world of talent acquisition, employer branding is used to introduce the company as a great place to work. It’s used for communicating with current employees as well as attracting a new, generally passive, workforce. ...
Toolshero: Employer BrandingDid you find this article interesting? Your rating is more than welcome or share this article via Social media! Average rating 4.8 / 5. Vote count: 4 LinkedInTwitterFacebookWhatsAppEmail分享Article by: Patty Mulder Patty Mulder is an Dutch...
Start by unpacking and analyzing yoursocial recruitingefforts,recruiting strategies,hiring process,employee engagement, andonboarding processto find out what is working and what needs improvement. "To improve your employer branding efforts I suggest conducting an employer brand audit. This will help you...