Spam marketing is any unwanted, unsolicited message that appears in any marketing channel. That includes email, social media, text messages, phone calls and direct mail. The recipient did not request them and p
The CAN-SPAM Act outlines the fundamental principles to which business emails must adhere. One of its most critical requirements is for marketing emails to include correct and clear business information. Following these guidelines will help improve your email deliverability....
Email Marketing Campaign statuses allow you to monitor the progress of your campaigns effectively. Learn what each of them means.
We share our own unique email marketing strategies, plus case studies on how Amazon, HubSpot and President Obama used to succeed with email marketing.
Manicube:“*Don’t Open This Email*” GrubHub:“Last Day To See What This Mystery Email Is All About” Refinery29:“10 bizarre money habits making Millennials richer” Digital Marketer:“Check out my new “man cave” [PICS]” Digital Marketer:“Is this the hottest career in marketing?” ...
Remember – BIMI doesn't support DMARC policies with the p=none option set to none. Quarantine We should all know what a quarantine policy is by this point. For DMARC, this means sending unqualified mail to the spam folder until you are 100% sure where these emails are originating. Rejec...
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Cold emailing is just the beginning, there is a lot more work to be done. A follow-up email is one of the most integral parts of any cold email marketing strategy. Is one enough? When should you send the next follow-up email? Should you personalize it? Don’t feel overwhelmed by ...
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Spam trigger words are words and phrases that email marketing providers flag as fraudulent, malicious, or spammy. Emails containing these words and phrases will cause your emails to be sent to spam and hurt your overall email deliverability rate. ...