Average email marketing campaign statistics by industry There are a lot of numbers in Mailchimp’s reports on email and marketing automation, but you might be wondering how your stats compare to others in the same industry. What kind of open rates should companies like yours expect? How many ...
That’s why I’m always up to date on my industry’s average email open rate. It tells me when my marketing effort is good enough or subpar. Irrespective of these figures, though, I’ve learned to improve my email marketing metrics over time. My first step in improving any campaign is...
Similarly, targeting subscribers via some type of identifying merge value—like interest, job title, location, etc.—helped keep abuse and unsubscribe rates down. Learn more about email marketing with our email marketing statistics by industry. Follow this link, for more on marketing automation....
It is a fantastic resource, and I strongly encourage anyone interested in email marketing statistics to check it out in full (the full version includes industry specific metrics which you can better compare your own metrics with). Here we quote their summary metrics and provide some analysis. I...
Key email marketing statistics are important to know if you work in the industry. They can help shape your email marketing strategy, for example, realizing the importance of optimizing your email campaigns for smartphone users or discovering that the average email open rate isn’t actually that fa...
Let’s start by looking at the latest industry benchmarks uncovered in Campaign Monitor’s most recent email marketing report. These benchmarks are useful to measure your own performance against. The average email open rate is 17.8% That’s the average open rate across all industries and is ...
Email marketing for the real estate industry is the answer. See it as your personal Siri (or Alexa). This effective marketing tool helps you save, sort and segment your contacts. You’ve got full control over your list and the message you want to get across. Automated email marketing campa...
While industry, frequency, quality, and more factor heavily into your results, knowing industry standards will give you an idea of what to aim for with your KPIs. Analyze and Interpret Email Marketing Data Analyzing email marketing data involves more than just looking at numbers. It’s about un...
Source:https://99firms.com/blog/shopping-cart-abandonment-stats/ How Do I Find the Right Email Marketing Tool? We live in a world where if you aren’t sure how to do something, there’s usually a tool that can help, and an email marketing tool can be just what you need to make yo...
To help you recognize why you need to optimize your email strategy for mobile, I've put together this list of essentialemail marketing statsthat you should keep in mind. First, I'll begin with a few general stats that highlight why you need to embrace email marketing in the first place....