Viewed in terms of market structure and evolution, I think Google’s offer is significant for the email space regardless of the specifics of their proposal. Google isn’t proposing changes in emailstandardshere; they’re proposing that they be allowed to organize and deliver ...
The FTC defines commercial email as any “electronic mail message the… purpose of which is the commercial advertisement or promotion of a… product or service.” If your business sends commercial emails of any kind, CAN-SPAM and its legal requirements of commercial entities should be on your ...
SPF is a DNS TXT entry that enables the receiving mail server to check that an email claiming to come from a certain domain is connected to an authorized IP address. The receiving server does this by looking up rules for the bounce or return-path domain in the DNS record. That is compar...
FTC Approves New Rules for Email Marketing: Important Developments for Multiple Sender and Refer-a-Friend EmailsAdvertising and Marketing
Tips for designing better confirmation emails Some final FAQs The bottom line What’s a confirmation email? Confirmation emails are what we get when we buy something. They usually include a quick thank you, an order summary, and an order number. In this article, we’ll go ...
Get an email client that filters spam and alerts you if it suspects spam. Do not open potentially dangerous emails. Delete them immediately. Report scam emails to the FTC. 📚 Related: How To Quickly Identify Phishing Emails (13 Warning Signs)→...
The CAN-SPAM Act of 2003allows the FTC (Federal Trade Commission) to enforce penalties on businesses that don't comply with best practices, including fines of up to $16,000. Thankfully, it isn't hard to comply with the CAN-SPAM Act — the requirements can be found at the linked articl...
This week, theFederal Trade Commission(FTC) entered intoa proposedsettlement with Unrollme Inc. (“Unrollme”), a free personal email management service that offers to assist consumers in managing the flood of subscription emails in their inboxes. The FTC alleged that Unrollme made certain decept...
Failure to comply with these regulations can result in a fine of up to $16,000 for each violation, as well as major reputational and public relations consequences. You can find out more information on theFTC website. Read more: 1.Inspiring company newsletter ideas ...
According to the FTC, transactional emails should consist only of content that: Enables, confirms, or completes a purchase, sign-up, or other transaction the recipient has agreed to Gives warranty, safety, recall, or security details about a product or service purchased by the recipient Informs ...