There are a slew of email marketing faux pas, including single opt- in email sign-up, purchasing third-party email lists, sending personalized emails, and maintaining a list that’s large but unengaged. By following email marketing best practices, you can avoid sendout slip-ups that cause re...
Really anything that's bite-sized but gives email receivers the ability to learn more about or contact you. Consider looking at Gmail signature examples from other people in your industry to see what's often included. For example, a headshot may be out of place in less personal industries ...
Next:Avoid these thank-you email faux pas: 12/14 Credit Avoid these thank-you email faux pas: Waiting too long to send one. Not sending one at all. Following up too soon. Using the wrong tone. Making it too long or too short. Apologizing for an interview mistake. Asking about sala...
Though it may initially feel like a faux pas, it signals a better professional rapport. 3 Body The body of an email is the meat of your message, and it must have a clear and specific purpose, such as getting feedback on a presentation or arranging a meeting with a new client. It ...
Avoid the signature faux pas of using an unpolished font like comic sans or a color outside of your palette by setting clear expectations for all employees from the beginning. A good rule of thumb is to use a font that: Matches or enhances the body of your email. ...
Most of the time, you can use cc as an easy way to share information with little downside. However, when in doubt, follow these tips to avoid an email faux pas. Only use cc when necessary, not tomicromanageor include everyone you work with. Even if the email doesn’t need a response...
Finally, it is a powerful, authentic, human touch in any digital newsletter. While in some industries, it might be considered a faux pas, in many others, it is a great opportunity to reinforce relationships with customers through various interaction points. As it could be used in different ty...
Examples of a clear subject line: URGENT Response Needed: Final Floor Plan Due 02.21.18 Please respond: Provisionary Budget for XYZ Breakfast Meeting And speaking of intended recipients¦ 6. Send/ reply only on a need-to-know basis
Fend off this faux pas by segmenting your contacts into groups based on where they are in their customer journey, so you can send them only the content that’s relevant to the status of your relationship with them. Here are some examples: ...
"Best regards"and "kind regards"are two of your best options for business email sign-offs, but it can be difficult to know how to use each correctly. To avoid bad first impressions or email faux pas, I've created a quick-and-easy guide for when and how to use each one, so your ...