To be able to show your logo in theGmail email apps,your domain needs to be hosted by GSuite. If you’re sending your emails through an external service (such asemail newsletter softwarelike GetResponse), you need to make sure your domain is authenticated with a custom DKIM. When these ...
GetResponse doesn’t provide a free plan, but it does offer a 30-day free trial. Its pricing plans start at $15/month, with the cheapest tier capped at 1,000 contacts. You can choose to pay per month, get 18% off a 12-month plan, or 30% off ...
As a side note, we’ve noticed a big upsurge in SMS phishing (I know this isn’t email, per se, but since email marketing software can be used to send these messages, I thought it deserved our attention). It seems that these folks are moving away from email to the instantaneous respo...
Survey email blast There is going to be a time that you need your readers to go to bat for your brand. It could be filling out a survey, like in this example below, or helping you promote a new blog post. EDIT THIS NEWSLETTER TEMPLATE ...
Fines could be millions of dollars for a single email blast! The law continues or even strengthens the requirements of disclosure for the personal information you collect. This law goes so far as to give the exact words you need to provide as a link on the homepage of your website to ...
Here’s where thoseemail drip campaignscome in. This is when you set up a series of marketing emails that automatically send to a contact once a specific trigger happens. Interestingly, open rates for drip emails are 80% greater than a singleemail blast. Track the impact to measure the ...
Optimize your content to the needs of your customer. By knowing the pain points of your audience, you can craft your emails for very specific market segments andincrease the value and engagementin each email blast. Details matter. Something as simple as using the right title for your prospects...
Additionally, its redesign has made the interface more intuitive and easier to work with. The free tier that allows 12,000 emails per month to 2,000 or fewer subscribers also makes it accessible for small businesses with a tight marketing budget. ...
coworkers - and eventually businesses and brands. It began as a one-to-many approach. Businesses typically sent one message to their entire audience, whether through a monthly newsletter, promotional send or announcement. Over time, inboxes grew noisier, more crowded. And those batch & blast ...
Email marketing, on the other hand, requires rather more planning—not least because people have to actively opt-in to receive your messages. Over the years, email marketing has gone from batch-and-blast to more sophisticated in targeting. ...