It’s true about everything, even small businessemail marketing. You must measure efforts to determine results. You must have a clear understanding of trends and campaign strategies used by your competition and others in the industry. Then, you can start 2025 prepared and ready to succeed. One...
Trends like interactive rich media, user-generated content, BIMI adoption, and marketing automation are gaining ground in email marketing. Let’s explore some of these ideas and how to implement them in your campaigns. 1. Interactive email with rich media Interactive emails allow you to engage us...
This blogpost will teach you set up automated email reports to view how search volumes i.e. Google Trends vary over time. Email automation for Google Trends over time The email report will also include important search terms that are “rising” or near a “breakout point”. This can be re...
Because of those risks, most brands will find that the best strategy is to wait and let others work out all the details, uncover the best practices, and stress-test the technologies. However, the pioneering companies who embrace these trends at this early stage may seize a sizable advantage ...
2025 Marketing trends Unlock 2025’s must-know marketing insights. Discover 7 transformative trends to grow, save, and thrive in a rapidly changing digital landscape. Read Marketing automation Oct 30, 20245 ways to use Shopify Flow x Klaviyo Discover how the Shopify Flow x Klaviyo connector ...
Features: Top platforms offer customer list management, email tracking, automation, and other advanced features. Integrations: Save time by choosing a platform that integrates with your existing tools, such as WooCommerce and PayPal. Pricing: Look for companies that offer multiple pricing tiers based...
We surveyed our experts about 26 trends, and they rated 12 of them as being in the low adoption–high impact quadrant for 2021. Let’s talk about each of them in turn. D. AI-powered email copywriting tools Email copywriting has traditionally relied upon a combination of intuition, experience...
As we head into 2019, brands will be working towardsimproving their emails in all sorts of ways, such as using Gifs and the continuation ofeye-grabbing subject lines. While these are a couple of the more common themes we’ll see in the upcoming year, here are 7 email trends to look fo...
12. 63% of companies use automation for email marketing Email marketing is the marketing channel companies are most likely to useautomationfor. In a survey of 391 marketing decision makers, 63% said they used marketing automation for email campaigns. ...
While many brands are very familiar with welcome emails or order confirmations, email automation and personalization must be holistically integrated throughout the journey to increase conversions and boost retention. Consider using a customer data platform to automate email journeys. Using a CDP, marketer...